Fan or no fan
Installing 7 fans in a tiny restaurant area with tables back-to-back. Logical? Necessary? Or ingenious?
It may have a reputation of being one of the most delicious noodle places in town, having a line that never ceases to exist, a place that always seems crowded with the locals (university students, mostly, but also office workers from the surrounding area as well as families with small children), and makes you inevitably sweat in the heat every second that you are there, but I wondered why they couldn’t be bothered to install even a single air-conditioning unit like the other restaurants in the area.
Then when I thought about it, I realized the genius behind this concept. Well, to be fair, it’s more in a totally business-minded and an “I don’t care about the customer experience” attitude kind of way but hey, a genius is a genius.
In the sweltering heat and humidity of the constantly 27 to 30 degree Celcius Malaysian climate (but honestly, you would be really lucky if you get to enjoy a 27 degree Celcius temperature at all because more often than not, it’s more like 30 to 32 degrees outside), no one is going to feel very comfortable sitting there any longer than they need to finish their meal that they would even bother to spend a little extra time after their last bite to chit-chat for a bit.
With a turnover rate as fast as Quicksilver, it’s no wonder they are making “fast money”. Basically what I’m trying to say is that it’s a brilliant concept, but not one that I would recommend using if customer experience is the focus of your business.
Thanks for reading.
Ps. If you’re wondering, yes, their pork lard-cooked noodles were quite delicious, although I probably wouldn’t go there again unless it’s for take-out food.